Juan Ortiz Apuy | Tropicana
2017 | Inkjet & Diamond Dust & Plastic Flower | 36” x 27”
This vibrant collage by Juan Ortiz Apuy pushes the constructed nature of commercialism and its use of hyperrealism. Taking the title directly from the popular juice drink brand, Tropicana, he teases out the absurdity and pleasure in marketing strategies whereby a vague notion of ‘tropicalness’ is constructed by the brands name, use of vibrant colours, tropical frog, and energetic ‘splashes’ of juice.
Juan Ortiz-Apuy is a Costa-Rican artist, who has been living and working in Montreal since 2003. His work takes an acute interest in the language of advertising and popular culture, which he carefully reconstructs, often to surreal effects. The familiar is put on display and made strange in his large-scale collages, installations and video works. He completed his BFA at Concordia University, Montreal in 2008 and holds a Post-graduate Diploma from the Glasgow School of Art, Scotland and an MFA from NSCAD University, Halifax (2011). His work has been exhibited across Canada and internationally. Recent exhibitions include Museum London, Gallery 44, Gallery TWP, galerie antoine ertaskiran, The MacLaren Arts Centre, A Space Gallery, and the Quebec City Biennial: Manif d'Art 7. In 2011, he was the recipient of the Halifax Regional Municipality Contemporary Visual Art Award.
Available for purchase at the Plug In ICA 2017 Gala & Art Auction on November 4, 2017.
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